Pardot Landing Page Form

Pardot s default form styling can be somewhat lackluster.

Pardot landing page form.

We thought it d be helpful if we shared one our forms with you and explained how we went about making it. Create beautiful responsive landing pages in pardot by using one of these 2 free pardot layout templates. Connecting your instapage forms using the pardot integration. For the steps below we begin with a completed instapage post click landing page.

This form is the same form we currently use on most of our landing pages including the landing page for our beginner s guide to pardot. An extended list will appear then hover over the forms option. Forms are what you use to collect information about people visiting your site or landing page and help you turn anonymous visitors into identified prospects. Defining landing page goals before you get too far into creating your landing pages you should first identify what the goal of the landing page is.

Chances are you already know that it s vital and that it s actually one of the easiest ways to collect leads online. If you re a pardot user and you create landing pages for marketing on a regular basis then i don t need to waste your time explaining the importance of capturing leads via web form. Think of them as reusable blocks of code that give your marketing assets a defined structure and style. These templates are free for both commercial and personal projects.

This video provides a brief introduction to pardot s form building capabilities and highlights advanced features such as creating dependent fields and using progressive profiling. Creating forms 2 8. Pardot layout templates are used to format custom forms and landing pages. Pardot users can use devtools to troubleshoot and test landing pages and forms.

After your post click landing page form is ready log in to your pardot account and hover over the marketing menu. Landing pages are a b2b marketer s bread and butter the bottleneck you must master to capture lead information and convert website visitors into pardot prospects. Now you can start generating leads or prospects with pardot through forms and landing pages and you can create a seamless branded experience for your prospects. Log in with salesforce.

You built a form to generate leads and gather information about your prospects over time and you built a landing page in pardot to host your form.